If you had 10 – 15 minutes to describe the benefits
of doing business with you, what would you say?
Think and Grow Rich Action Step #7) Build a Positive Mental Attitude
A Positive Mental Attitude is the single most important principle
of the science of success, without which you cannot get
the maximum benefit from the other sixteen principles.
Felicia Slattery Article “Public Speaking - 3 Ways to Make a "Signature Speech" Work to Market Your Small Business”
Dale Carnegie & his organization has been teaching public speaking since the 1930’s
Kim Avery sells a Toolkit that asks - How can you ignite your business growth? Public speaking.
Kim Avery - The Signature Speech Toolkit provides everything you need to write and deliver a great speech.
Kim Avery - Professional Pre-written Brandable ~ Customizeable With a Speeches2Go pre-written speech you will be able to naturally weave your marketing message into your presentation and deliver your compelling offer, all while giving your audience knock-out information
Toastmasters International reassures: “Believe it or not, your chances of dying of stage fright are extremely slim. You might feel as if you are dying on the stage, but chances are good your audience won’t even notice your wobbly knees and sweating armpits. Even the best speakers were once terrified novices, feeling the same symptoms as you when facing an audience. Fear no more!
Toastmasters has 10 Rules for Public Speaking – Rule #1 - Know your material - Pick a topic you are interested in. Know more about it than you include in your speech. Use personal stories and conversational language -- that way you won't easily forget what to say.
Know your material – know your business – know your industry – be the expert that others want to find
The 14 week Dale Carnegie course now costs
Dale Carnegies classic 1915 book “The Art of Public Speaking” is available to download – “Take a deep breath, relax, and begin in a quiet conversational tone as though you were speaking to one large friend. You will not find it half so bad as you imagined; really, it is like taking a cold plunge: after you are in, the water is fine. In fact, having spoken a few times you wil
Felicia Slattery has an article “Top 7 Mistakes Entrepreneurs Make When Marketing a Business with Public Speaking”
Mistake #1 - Not having a clear offer: If you’re not clear on what people will receive or even that you have anything specific to offer, they will be confused and therefore not sign up. Remember, a confused mind always says no.
Felicia Slattery informs “What is it the number 1 marketing tactic?
Public speaking. There’s absolutely no other marketing tactic out there that does a better job of creating visibility, finding leads and establishing your credibility as an expert.
From Public Speaking for Dummies: Whether you're dealing with one person or one thousand, the ability to present your ideas and concepts with impact is essential. Would you like to convince your boss that you deserve a promotion? Or persuade your dream date to go out with you? The key to getting what you want is to maintain confidence and present your ideas with conviction and credibility
Can you write this Public Speaking: How to Write a Top 10 List – the top tip is: Right off the bat I'm going to make this process fifty percent easier for you. Never write a Top 10 list. Make it a Top 5 because: First, it's hard to come up with 10 really funny things.
There is an article “How To Conquer Public Speaking Fear” which has as Principle #3--All You Need is Two or Three Main Points
WikiHow gives you 13 tips for preparing a speech
Practice the steps in #5 and you will have the material for a signature speech is there a template you can use – a list of questions you can answer – tha will make the writing of your signature speech easier – Yes and Jan the Marketing Man will provide this for you.
0Do you have a signature speech – 10 to 20 minutes – this is bar room or living room or place where people have a problem – and you have a solution that is within their budget - and you can describe – in detail how your skills enable them to solve that problem. What will you tell them? Do you have it in a written form? On index cards? So you know exactly what you want to cover – even though you don’t know the exact words?
The Components of Starting Your Signature Business?
Kim Avery sells a Toolkit - How can you ignite your business growth? Public speaking.
Speaking is the most leveraged marketing technique that exists. Through one signature speech that you deliver again and again you will both communicate your message and fill your practice.
The good news is this, speaking is not a gift given to a chosen few. Just as you learned to ride a bike, drive a car, or play a sport you can learn and deliver a compelling signature speech.
You CAN do this.
Toastmasters - Ten Tips for Successful Public Speaking
Feeling some nervousness before giving a speech is natural and even beneficial. But too much nervousness can be detrimental. Here are some proven tips on how to control your butterflies and give better presentations:
• Know your material - Pick a topic you are interested in. Know more about it than you include in your speech. Use personal stories and conversational language -- that way you won't easily forget what to say.
• Practice, Practice, Practice! - Rehearse out loud with all equipment you plan on using. Revise as necessary.
• Know the audience - Greet some of the audience members as they arrive. It's easier to speak to a group of friends than to strangers.
• Know the room - Arrive early, walk around the speaking area and practice using the microphone and any visual aids.
• Relax - Ease tension by doing exercises. Transform nervous energy into enthusiasm.
• Visualize yourself giving your speech - Imagine yourself speaking, your voice loud, clear and confident. Visualize the audience clapping - it will boost your confidence.
• Realize that people want you to succeed - Audiences want you to be interesting, stimulating, informative and entertaining. They don't want you to fail.
• Don't Apologize - Don't apologize for any nervousness or problem -- the audience probably never noticed it.
• Concentrate on the message - not the medium - Focus your attention away from your own anxieties and concentrate on your message and your audience.
• Gain experience - Experience builds confidence, which is the key to effective speaking. A Toastmasters club can provide the experience you need in a safe and friendly environment.
Review Of 11 Hidden Causes Of Public Speaking Stress
1. Thinking that public speaking is inherently stressful (it's not).
2. Thinking you need to be brilliant or perfect to succeed (you don't).
3. Trying to impart too much information or cover too many points in a short presentation.
4. Having the wrong purpose in mind (to get rather than to give/contribute).
5. Trying to please everyone (this is unrealistic).
6. Trying to emulate other speakers (very difficult) rather than simply being yourself (very easy).
7. Failing to be personally revealing and humble.
8. Being fearful of potential negative outcomes (they almost never occur and even when they do, you can use them to your advantage).
9. Trying to control the wrong things (e.g., the behavior of your audience).
10. Spending too much time overpreparing (instead of developing confidence and trust in your natural ability to succeed).
11. Thinking your audience will be as critical of your performance as you might be.
Review of 10 Key Principles To Always Keep In Mind
#1---Speaking in Public is NOT Inherently Stressful
#2---You Don't Have to be Brilliant or Perfect to Succeed
#3---All You Need is Two or Three Main Points
#4---You also Need a Purpose That is Right for the Task
#5---The Best Way to Succeed is NOT to Consider Yourself a Public Speaker!
#6---Humility and Humor Can Go a Long Way
#7---When You Speak in Public, Nothing "Bad" Can Ever Happen!
#8---You Don't Have to Control the Behavior of Your Audience
#9---In General, the More You Prepare, the Worse You Will Do
#10--Your Audience Truly Wants You to Succeed
1. Identify the topic of your speech. If it is up to you to select the topic, choose a subject that you know well and target it so that is appropriate for your audience.
2. Research your subject. If it is not a subject with which you are familiar, start with the most general background sources that you can find. Good examples include an encyclopedia, the internet or a newspaper such as the NY Times.
3. Know how many minutes you have to speak. This is very important because you don't want to risk having too little or too much to say. You may also want to budget in time for questions at the end. Practice the speech after it is written, to get an idea of how much time it will take you to deliver it.
4. Know your audience. Discuss things that the audience might specifically be interested in. For example, if you are giving a speech to a group of plant enthusiasts at the Botanical Gardens, speak about plants, aromatic uses of plants, famous botanists or biodiversity etc.
5. Write a succinct, single-sentence statement about your subject. This is similar to a thesis statement for a written paper. This statement is the foundation for your speech.
6. Outline the rest of your speech on index cards as you would outline a paper. Do not write out the speech. The outline is there to trigger your memory, not to give you a script. There should be no more than 3 - 5 subtopics that support your main statement. Make sure you know enough about each subtopic to speak briefly on each one.
7. Use one card for the introduction. This will include your main statement (or some variation of it). Use one or two cards for each subtopic and one for the conclusion which refers back to the main statement.
8. Write brief sentence fragments or even single words. These words or fragments should be ones that remind you about what you want to cover for that subtopic on each subtopic card or cards. They will act as triggers for your main points.
9. Tell stories. Stories are the universal language; everyone relates to a story. Tell as story, make a point, tell a story, make a point, etc. Stories will make your speech much more interesting.
10. Practice your speech in front of a friend or a mirror. Practice looking at your audience more and your cards less. Time the length of the speech and tailor its length as needed. Remember - the greater crime is to bore the audience with a too long speech. Better to have a short and well-rehearsed one than a monologue that sends everyone into reverie.
11. Pretend that you are an expert talking to your friends when you give the speech. Most of the people in the room don't know the material better than you do. You are sharing information with them.
12. Make eye contact with members of your audience. Speak slowly and breathe slowly. If eye contact is too intense for you, look just above their heads at a point such as a clock or a painting. Try to not focus intently on one place, however - move your eyes around a bit.
13. Do not leave the podium immediately after you finish giving your speech. Count up to 15 in your head before leaving the podium. If there is an option for questions, it always engages the audience more to respond from the podium than to return to a seated position and attempt to answer questions.